Sales Resources

Learn What APC Channel Partners Already Know   

Interested in joining the channel program? Here’s additional information to help you get more out of our sales and support training, technical education and product insights.

Streamlined Sales Tools to Help Partners Increase Sales

The ISEL platform is an industry-leading, sales enablement tool that is designed to help you streamline sales based on customer preferences. This new tool features an easy-to-use interface that selects targeted content based on a user’s profile, behaviours and interests. With ISEL you can find the right content when you need it. Want access to ISEL? Become an APC partner today.

*Not yet available in all countries

Worry-Free Customized Solutions for Your Customers   

Our easy-to-use, web-based tools allow you to customize your customer’s solutions, no matter how big or small. Just pick the products you’re interested in and answer a few simple questions to generate a list of APC solutions that solve your customer’s unique needs.

Easy Access to Alliance Partners and Area Support   

Learn more about our valued distributor network and dedicated alliance partners. Plus, find APC distributors in your area.

Find Resellers by Specialty with Just One Click

Find and partner with other resellers to expand offerings for your customers. Use the locator tool to generate a contact list that you can filter by specialty, such Cooling or Software, and location. Each search will provide up to 6 contacts who sell APC products including Certified APC Partners.

Thought-Leading Articles from Throughout the Industry

Stay up to date on the latest discoveries, advancements and thought leadership with our growing library of white papers and case studies that highlight trends, customer solutions and industry insights.