Best-in-class product portfolio
From connected home to home office to edge computing to enterprise data centres, APC provides the full infrastructure suite of IT solutions you need to address customer requirements in today’s competitive market.
That’s Certainty in a Connected World.
The Channel Partner Programme for IT Solution Providers
Benefiting your business in the ways that matter
Increase market demand
Realize more sales
Partner Programme tools and benefits to drive business growth
Opportunity Registration ProgrammeGet the best price, protect your deals and increase profitability. The Opportunity Registration Programme (ORP) offers competitive discounts on APC products and solutions that can help increase your margins.
Edge Opportunity Registration ProgrammeGet the most out of your local edge deployments with the Edge Opportunity Registration Programme that offers discounts for APC edge computing products and solutions.
Marketing Development FundsWe understand the importance of promoting business visibility and awareness, that’s why we provide strong demand generation support with strategic alignment in the form of Marketing Development Funds.
Marketing & Sales ResourcesAccess assets that allow you to present your sales offer professionally with the expertise needed to build customer trust and develop ongoing relationships that can keep your customers coming back again and again.
Certification and TrainingOur training targets your business specific needs and focuses on enabling growth by helping you understand customer challenges and how APC products and solutions can be leveraged to address customer needs.
Design ToolsYou can't build a successful solution provider business without the proper tools — that’s why we offer intuitive drag & drop configurators to help you when designing and deploying solutions for your customers.
Product Updates & Sales ToolsWe make it easy to for you to keep your offer fresh through frequent product update announcements and a sales library that can support your business activities.
IT Reseller LocatorEnsure visibility of your business by listing your company on apc.com, where customers in your area can find you easily and quickly.
Brand your Business as APC CertifiedLeverage and show off your certifications to build greater customer trust and recognition.
Partner with APC today
Best-in-class training programme and certification
Expand your business faster by getting certified and learning how to identify new sales opportunities, attract more customers and understand what you need to ask when addressing customer needs with APC products and solutions.
Our flexible training is spread out over multiple partner programme levels and specializations covering everything you need to enable greater business growth and success.
Offer digital transformation
Generate recurring revenue
What do our partners say?
Who do we work with?