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APC and Ingram Micro extend partnership to target data centre solutions market


SYDNEY, 9 July, 2009 -- APC by Schneider Electric, a global leader in integrated critical power, cooling and management solutions and Ingram Micro, a global IT distributor today announced they have extended their partnership, with Ingram Micro now distributing APC’s wide range of data centre solutions to its reseller partners.

Ingram Micro has distributed APC’s range of UPS and rack solutions for the past eight years. It will now also distribute APC’s flagship network-critical physical architecture solution InfraStruXure, and its range of data centre power distribution and cooling solutions, including APC’s InRow Cooling solution.

“APC’s data centre solutions complement our existing offerings and enable us to offer resellers a complete range of products,” said David Lenz, General Manager Enterprise Technology Group, Ingram Micro.

“There continues to be a strong trend from businesses to consolidate their data centres using virtualisation technology and reduce costs by increasing energy efficiency in the data centre. They require new data centre hardware to support their high density computing requirements and reduce power consumption.

“The addition of APC’s solutions makes Ingram Micro a one stop shop for data centre solutions, delivering our resellers the complete range of data centre hardware and software their customers require to support their new computing environments,” says Lenz.

Ingram Micro has also appointed a new Solutions Architect to support reseller engagement and provide them with a dedicated enterprise configuration and test laboratory to help them design high-end solutions for their customers.

“We expect this extended partnership with APC will have a significant impact on our market share,” said Lenz. “We will be appointing additional reseller partners to take advantage of the significant opportunities we see in this market.”

“Ingram Micro has been a committed and longstanding partner of APC for many years,” said Bart Mascorella, Channel; Sales Manager, Pacific, APC. “The appointment of Ingram Micro to this important solutions technology area is not only a recognition of that commitment, but also of the growth of the Ingram Micro APC business and of the overall growth of the solutions market in ANZ.

“We expect this further commitment to accelerate marketing opportunities for our resellers, as well as enhance technical support capability for solutions development.”


About APC by Schneider Electric
APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software and systems for home, office, data center and factory floor applications.  Backed by the strength, experience, and wide network of Schneider Electric’s Critical Power & Cooling Services, APC delivers well planned, flawlessly installed and maintained solutions throughout their lifecycle.  Through its unparalleled commitment to innovation, APC delivers pioneering, energy efficient solutions for critical technology and industrial applications.  In 2007, Schneider Electric acquired APC and combined it with MGE UPS Systems to form Schneider Electric’s Critical Power & Cooling Services Business Unit, which recorded 2008 revenue of €2,6 billion and employed 12,000 people worldwide.  APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design and management software, including APC's InfraStruXure® architecture, the industry’s most comprehensive integrated power, cooling, and management solution.  Schneider Electric, with 114,000 employees and operations in 100 countries, achieved sales of €18,3 billion in 2008.  For more information on APC, please visit
www.apc.com.  All trademarks are the property of their owners.


About Ingram Micro
As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution. The company serves more than 150 countries.

Visit http://www.ingrammicro.com.au

For further information, contact:

n2n Communications
Contact: Helen Yeatman
Phone: +61 2 9213 2303
Fax: +61 2 9212 0366
kdufficy@n2n.com.au

APC by Schneider Electric
Contact: Andra Mednis, Marketing Director
Phone: +61 2 8923 9331